THE WAKKER WEEKLY - Issue #1374 - Posted on: 29-May-2017

BUSHWAKKER NEWS

Our guest tap is currently pouring Wheat Burst American-style wheat beer from Black Bridge Brewery in Swift Current: $7.95 for a pint and $5.95 for a half pint. Next up we have a Belgian Dubbel from Nokomis Craft Ales followed by an American Strong Ale from Black Bridge Brewery.

Our premium red wine for May is Mezzomondo Negroamaro from Italy: $6.50 for a glass and $16.95 for a half litre. The white is Caliterra Reserva Sauvignon Blanc from Chile: $7.50 for a glass and $19.95 for a half litre.

Our southern German-style Stubblejumper Pils is available for growler fills at the Quance Street SLGA store in Regina for the month of May. Three other new Saskatchewan brewed beers are also available. Be sure to support this SLGA pilot program and help grow Saskatchewan craft beer.

The Bushwakker has recently been recognized as being one of the Top 35 Jazz Venues in Canada. Nice to see our weekly Monday Night Jazz & Blues is being recognized on the national stage. Read the article here http://www.clickitticket.com/best-jazz-clubs-in-canada/

Congratulations to Bushwakker floor manager, Cheryl Tovey. She has won an unprecedented eight awards for Regina’s Best Pub Server in the Prairie Dog annual “Best of Food” Regina reader poll awards. Bushwakker also took home the Best Nachos and Best Local Fries award as well as the Best Pub to Argue about Politics award!

Our 2nd annual Poet Laureate’s Poetry & a Pint Presentation took place on Saturday, May 20. Brenda Schmidt from Creighton, Saskatchewan is our province’s 7th serving poet laureate and she just so happens to be an enthusiastic cheesecake fan! We created one of our most challenging cheesecakes in her honour and called it The Chocolate Muse. This decadent dessert featured a coconut cream pie which was baked INSIDE of a chocolate cheesecake. Hats off to Bushwakker Pastry Chef, Tim Wooley, for rising to the challenge and creating something outside of his comfort zone. The reviews were fantastic and the cheesecake sold out very quickly!  Brenda liked The Chocolate Muse cheesecake so much that she wrote an ode to said cheesecake and is as follows:

Ode to the Chocolate Muse Cheesecake 

Dear cheesecake,
when you were mere ingredients
gathered on a counter before a bowl
I dreamt of the most expedient
way to experience your creamy soul
trusting all along in its perfection
for the hands that created you are driven
by an image tucked in the big cookbook
between the ears, the delectation
passed down by a mother or in a vision
any saint would die for. And now look 
at us all gathered here in your honour.
I drove through long weekend traffic, a good
eight hours straight, thought I was a goner 
more than once, once again misunderstood
those time-limited parking signs. Who knows,
my car might very well be gone when I leave
but just knowing you exist tows me 
to a pound of glory. For you, I composed
this in a springform, plan to roundly give
you a slice of some of the most artsy
writers I know. Here’s Anne, Bruce, Carle, Dave,
Nathan. All sweets on special. Keep in mind
though the confusion the angry muse gave 
to Ralph Waldo Emerson’s brain. I’ve dined
on such politics lately. The cheesy
have taken over the seats of power
and Spicer hides in the bushes spewing
nonsense and here I am saying yippee!
Cheesecake! If you could talk you’d holler
what? The fork! Do you think you’re doing? 

And a Limmerick  from Nathan Mader was also presented:

I just met a woman outside named Maria
who locked herself out of her KIA.
She shed a few tears
then brightened with cheer
and came in for a Wakker Quesadilla.

BUSHWAKKER EVENTS

May 29: Monday Night Jazz & Blues. The Jazz Band-Its. The largest band to ever grace our stage plays big band, jazz and swing! 8:00 PM.

May 31: Wednesday Night Folk. Ava Wild. Folk roots and acoustic pop, spiced up with embellishments of jazz and old-country. 8:00 PM.

June 1: 15th Annual Soul Sisters YWCA fundraiser. Our own, Cheryl Tovey, will take the reigns of this popular fundraising event for various YWCA women’s programs. Great live entertainment featuring The Red Wagon Gypsies and Regan Sanderson. Browse the massive silent auction too. Your $30 ticket gets you an award-winning Bushwakker burger with some award-winning fries as well as Caesar salad and a 12 ounce serving of any regular Bushwakker beer. Tickets are available at The Bushwakker, the YWCA and The Room Hair Design. 6:00 PM.


June 2: FIRST FIRKIN FRIDAY. Enjoy the pomp and circumstance of this longstanding Bushwakker monthly tradition! A piper from The Regina Police Services Pipes & Drums leads a small keg (the firkin) of special ale throughout the pub in a procession. A guest volunteer tapper is selected to wield the handmade wooden maul affectionately named, The Mighty Firkin Wakker, and attempt to tap the keg in one swift blow! This month’s special offering will be a sampling of our commemorative 2017 Mosaic Irish Pavilion’s Lumsden Honey Irish Red Ale. The suds-soaking spectacular takes place at 5:30 PM.

June 5: Monday Night Jazz & Blues. TERRAPLANE. Popular four piece “family” band is lead by Regina’s friendliest bluesman, Shane Reoch. Bushwakker’s own, Troy Bleich, plays upright bass. 8:00 PM.

June 7: Wednesday Night Folk. BEAUTIFUL BANDITS. Acoustic band playing high energy rock & soothing folk makes their Bushwakker debut. 8:00 PM.

June 7: MONTHLY ALES MEETING. Don’t miss the final meeting of the ALES 2016/2017 brewing season. The club takes a break for the summer but will reconvene on Wednesday, September 6. This month’s presentation topics include: American Wheat, Beer and Food Pairing (Ethnic Foods). Meetings are held in the Bushwakker basement clubroom and start at 8:00 PM. New members are always welcome!

June 12: Monday Night Jazz & Blues. THE MINISTRY OF GROOVE. 1970’s jazz funk and beyond! 8:00 PM.

June 14: Wednesday Night Folk Special Edition –ANNUAL REGINA WOMEN IN SONG EVENT. This year’s line-up includes: Shannon Drall, Wanda Gronhovd and Bushwakker’s own, Lexy Desjarlais. 8:00 PM.

June 15: 2017 JAZZFEST REGINA  Bushwakker Performance – THE NEW MONTAGUES.  7:00 PM. The biggest night of the year for live jazz at The Bushwakker! The New Montagues and their epic band sound hit the stage for the ninth edition of the Queen City’s very own jazz festival.  The nine-member band plays the best of funk, soul, r & b, disco and pop with hits by Stevie Wonder, The Bee Gees, The Doobie Brothers, Bruno Mars, Amy Winehouse, Earth, Wind & Fire and more. The New Montagues are one of Regina’s hottest party bands. Their amazing three-piece horn section really get things stirred up and delivers an energetic sound that will make you want to move! Rush seating tickets are $15. Available at the Bushwakker and Bach & Beyond.  https://www.facebook.com/events/1138025282906930/

Brewers Association Addresses Diversity and Beer Marketing

By Julia Herz

The Brewers Association (BA) has updated its Advertising and Marketing Code and also formed a new Diversity Committee, as announced at the 2017 Craft Brewers Conference & Brew Expo America®. These recent steps are tightly tied to the BA’s purpose: to promote and protect American craft brewers, their beers, and the community of brewing enthusiasts.

Diversity Committee

The new Diversity Committee met for the first time at the 2017 Craft Brewers Conference. Led by Scott Metzger, founder of Freetail Brewing and a member of the BA board of directors, this new committee will use 2017 primarily for gathering information. It will also engage in a variety of tasks, potentially including:

Identifying issues related to maximizing the diversity and inclusiveness of Brewers Association membership and of the industry as a whole including beer lovers.

Enriching the Association and its ability to serve members, along with the craft brewing industry, through integration of multiple perspectives and experiences.

Conducting outreach and participating in conversations with like-minded groups to share best practices.

Monitoring industry discussions among media, members, and beer lovers surrounding topics of diversity with regard to race and gender.

Updated Advertising and Marketing Code

Language has been added to address beer marketing with sexually explicit, lewd, or demeaning brand names, language, text, graphics, photos, video, or other images. An Advertising Complaint Review Panel will address issues as they arise should a voting member brewery lodge a complaint tied to the code.

The updated code will apply to winners of the BA’s competitions, the Great American Beer Festival (GABF) and World Beer Cup. Beginning in 2017, brand names that are determined to not meet the Marketing and Advertising Code, and that win a medal or award, will not be permitted to use the GABF and/or World Beer Cup intellectual properties (trademarked names and logos) when promoting the winning beers. Additionally, the brand name will not be announced on stage during the award ceremony or promoted in competition materials, such as the winners’ list. The brewery producer and style of the beer will be announced/listed, but not the beer name itself.

This addition is not in response to one specific brand or brewery. Additionally, it applies only to new entries of our competitions going forward. The Brewers Association believes in free speech, innovation, and creativity. As businesses, brewers can and should name and market beers in the manner they desire. However, the Brewers Association also believes that beer marketing should represent the values, ideals, and integrity of a diverse culture. We will not be a platform to promote or celebrate any brands that do not meet Advertising and Marketing Code.

Why Now?

Many media and member conversations prompted the above steps. The impetus is not one specific thing, but more so a compilation.

Especially over the last few years, we have been asked about diversity in beer from a growing number of brewery members and beer community stakeholders including beer lovers and media. As well, an increasing number of diversity-specific media stories have focused on the topic. The BA is taking meaningful, purposeful action on a topic that has permeated many industries in our culture, including beer. Many member-based associations have codes and initiatives in place to address diversity.

In November, when writing about this topic in both The New Brewer and in a BrewersAssociation.org post, I admitted to the complexity of speaking about diversity, and that we as an industry don’t always get it right. It’s important to point out that these new steps also stem from recognizing the conversation happening in our culture regarding diversity. Inclusion is an issue with many sides and viewpoints. Some may feel we have not gone far enough, while others many feel we have gone too far.

Regardless of complexity, as Scott Metzger shared with BA members during CBC, an increased Association focus on better equipping BA member breweries to market and sell beer to a diverse group of adults, as well as increase the pool of talent for hire, is the right thing to do. It has been said that diversity is not a problem to be solved, but a value to be lived. This mantra is something to keep top of mind as we tread into these new waters.

As a collective group, craft brewers are amazing community citizens, constantly using their craft beers as a cause for other causes. Craft brewers donated an estimated $71 million in cash to charitable causes in 2014, and as of 2016, provided 129,000 full- and part-time jobs. They are fueling our economy and tax base while advancing tourism and our food culture.

It’s important to point out that more than two-thirds of today’s legal drinking adults live within 10 miles of a brewery. Those 10 miles are the site of many hires for brewery jobs and many purchases, providing a varied geographic makeup of brewery employees and beer lovers. However, none of us truly knows how diverse the workforce of the U.S. craft brewing universe is because we have never surveyed this information. Along with the updated Advertising and Marketing Code and the newly formed Diversity Committee, the BA will also use 2017 to gather gender and racial/ethnicity data from brewery members who are open to sharing this information. As an organization representing tens of thousands of collective members, the BA is taking the positive step of being further informed on the makeup of the broad group of individuals who work at U.S. breweries.



And Speaking of Pie, Check out the Pi Car!

TIME OUT

A man and a boy entered a barber's shop together.  After the man had received a shave and a haircut, he sat the boy in the chair and said, "I'm just going to run next door to pick up a few things from the supermarket.  I'll be back in a few minutes."
When the boy's hair was cut and the man still hadn't returned, the barber said, "It looks like your dad's forgotten you."
"That wasn't my dad," said the boy. "He just walked up, took me by the hand and said, "Come on, we're going to get a free haircut." 


Weekend Feature: Smoked Chicken w/ Mac and Cheese & Coleslaw. $19.95

Soup & Sandwich Special is $12.95.  All hot specials are $15.95, except where noted, & include a serving of soup du jour, house, or Caesar salad.

Soup

Sandwich

Hot Special

Beer Pairing

Fri., May 26

Minestrone

Dagwood Club on Multigrain

Goat Cheese Manicotti w/ Smoked Tomato Sauce

Bombay IPA

Sat., May 27

Bushwakker

Peaches & Cream French Toast w/ Sausage

Steak & a Pint. $18.95

Sun., May 28

Bushwakker

Eggs Benedict w/ Fruit Salad

Steak & a Pint. $18.95

Mon., May 29

Potato, Bacon & Leek

Miami Grill

Baked Tortellini w/ Garlic Toast

Cheryl’s Blonde Ale

Tues., May 30

Turkey Meatball

Italian Pizza. $13.95

Cordon Bleu Chicken Burger

Regina Pale Ale

Wed., May 31

Cream of Mushroom

Chicken Philly

Greek Platter

Bombay IPA

Thur., June 1

Beef Barley

Chimichanga

Shrimp Scampi w/ Creole Rice

Northern Lights Lager

Fri., June 2

Clam Chowder

Baby Shrimp Salad Wrap

Roast Ribeye w/ Cheddar Mash & Chef’s Veg. $17.95

Sodbuster Brown Ale

Sat., June 3

Bushwakker

Steak & Eggs

Steak & a Pint. $18.95

Sun., June 4

Bushwakker

Breakfast Hash

Steak & a Pint. $18.95